9 TRAITS OF ENTREPRENEURS
Networked
Company : Malaysia Sugar Manufacturing Company
Founder : Robert Kuok Hock Nien
Definition : Network
is the method of the information that popupar way to upgrade the business.
Example ,internet, facebook and name card.
This business not only use in this career only but also use as close the
relationship between the seller and customer.
Explanation
: Robert Kuok Hock Nien is the person
that had involved in this career that also popular with him character that are
brave in business. He always take any chance that will support their business.
That why, Robert has own business in sugar plantation, rice and flour in
Malaysia. He also invest in Asian country. He also the strict person in his
business. Him father also establish the company that also know as Malaysia
Sugar Manufacturing Company. This company also known as the factory that
establish the sugar in this country. He also provide the land of sugarcane in
1964. He also take over the TVE Holding that also involve in property
,entertainment, groceries and publisher at 1996. So ,he also build the five
star hotel at Shangri-la.
Open Risk Taker
Company : Genting Group
Founder :Tan Sri Lim Goh Tong
Definition : Risk is potential of losing something of value and also bring a lot
of disadvantage for us. The higher the profit, the higher the risk. As
entrepreneur, they must be take into consideration the factor of risk in future
such as economic, globalization, technology, political and others to avoid
obtain loss in business. Finally, entrepreneur must take risk to growth
successful on business. Never take risk, never success in business. This is
because most successful of entrepreneur come from who willing take risk.
Explanation : Tan Sri Lim Goh Tong is an entrepreneur and founder of the Genting
Group President and he also owner of the Genting Hotel. In 1964, he get chance
to develop Genting under the administration of Tunku Abdul Rahman and he take
this open risk taker to develop the Genting. He always take chance and ready to
face failure and make it to be springboard to get success. Through examination
results of Public Works Department (PWD)
the construction of the Genting rood will take 15 years but, Tan Sri Lim Goh
Tong take a risk that he say the rood construction period will shortened 6
years. Finally the government decided if he make a success completed with a 3
years, he will get subsidy from government. Tan Sri Lim Goh Tan finally success finising the project on time.
During the project, he almost bankrupy also his health also affected but he not
give up, finally in 1971, Genting Highland officially open. This show he one of
entrepreneur that brave to take open risk taker.
Observant
Company : Starbucks
Founder : Howard Schultz
Definition : Observant" sensitive means surround
with care and are understood to be observant. Based on the characteristics
mentioned, Howard Schultz, is a successful businessman and prominent in
society. He is also wise to make market observations. Business carried on by
her very popular among teenagers who are known as Starbucks.
Explanation
: “Observant” is meaning sensitive
around carefully. Based on the characteristics specified, Howard Schultz is one
successful of the entrepreneurs and stand out in the society. He is clever in
market based on their side of market..Him business also popular around teenager
as Starbucks. Starbucks is known as the network of cafe drink that are popular
in the world especially at develop country. It also create by Howard Schultz through
the concept of “third place” .it also suitable for workplace to houses..because
each customer think this place is suitable for release of tension after tired
at office. So, Howard Schultz create this experience and try to exist in his
business. Furthermore, Starbucks also popular of caffeine drink. This place
also visited by the customer because they will get the free gift like surfing
the internet. Nowadays, customer also
spent their time with surfing the internet especially student. They will use
this facility to solve their assignment. It make Starbucks become more advanced
than other drink market. Card of Starbucks also uses in card programmed that
are provide the facilities like gift and increase the frequency of the rate of
customer. This card is the alternative way to get the attention of customer.
Visionary
Company : AliBaba
Founder : Jack Ma
Definition : Visionary is a mean that clearly objective that entrepreneur must
be achieve it during long time in business. Entrepreneur who have the vision to
make the best decision for minimize achievement and to consider the challenges
on future, Threats and opportunity to be exposed. Finally, entrepreneur become
world leader who willing has characteristic of visionary.
Explanation : Jack Ma is founder, Chairman and Chinese’s CEO
in biggest e-commerce which is Alibaba. Through Jack Ma’s personality, we can
find that he is a visionary person. Visionary is a person or team that think or
plan about future with imagination or wisdom. After graduations, Jack Ma was
apply so many jobs in businesses but had been rejected. He admitted that
internet is used as a tool for improvement in business. It is because, when
Jack Ma used internet he found that internet is something can change the world
and also China. He can see the opportunities in small business by buying and
selling items through online when he started
Alibaba business. So, Jack Ma started the Alibaba business from his
apartment at eastern city of Hangzhou. Jack Ma accept those suggestions in many
special way. If one suggestion had been approve more than 90% from many
peoples, then Jack Ma will definitely reject it. This is because Jack Ma is a
person who believe that good suggestions are made from other peoples. The way
and techniques in development technology of internet, Jack Ma’s manage his
business with succesful until the Alibaba company become famous. Because of
Alibaba business are going smoothly, Jack Ma resigned from being as Chief
Excutive Officer. The reason he quit from his position because he realized
still have people who can manage the company with successfuly more than him.
Besides that, people who have talent also can give beneficial to the society
and next generations. Jack Ma is a visionary leader because the way he used how
to find information to determine the main strategies of the Alibaba company. He
always share his visionary with other people to help them in future and how
they can manage some business organizations.
Failure is an Option
Company : Apple Inc.
Founder : Steven Paul Jobs
Definition : Failure is the condition of not desirable
or objective may be viewed as the opposite of success. As entrepreneur must be
suffer failures to become success on future. Totally, failure can bring more
lessons or moral value to those who will often to lead future success on
business. This is because failure can become source of motivation energy for
each entrepreneur to enhance successful on business.
Explanation : Hiten
Shah and Neil Patel are American entrepreneur and also are founder in
KISSmetric. KISSmetric is an online business which provide software, business
analytics, online sales and marketing, internet marketing, web tools and
business online service. Before they success in business, they once failure in
online business. This is because no people know existing of online business and
also they spent 1 million US dollar to start online business. In addition, they
also faced higher liabilities to cause them have no enough money for backup
online business. In spite of this, they still determine to operate online
business until one day they will be successful. Now, their determination
influence many people begin interest online business. This is because online
business can give many benefit for many people such as transaction easily, no
flexible time, no flexible workplace and also earn profit easily. Finally, they
earn higher profit from online business because they already transaction with
many people in online. After that, Hiten Shah and Neil Patel already become
billionaire in America. In conclusion, they are failure is an option
characteristic of entrepreneur because they through failure then become success
on business.
Open Culture
Company : Secret
Recipe
Founder : Steven Lim
Definition : Open culture is a introduced the original culture of the
country to the International level and they can accept it.
Explanation : Steven
Lim is the founder of the Secret Recipe is a café recognized around the world.
He get the idea want to build this café because he background live at a place that don’t have enough
utility make him be a creative person and try to another new thing. Steven Lim,
Firstly he want to be interior designer
but he never thought he can involved
in the food business. Secret Recipe existence began when he noticed a
shortage exists in a food business in our country with that he think he can do
that business because not many people try to food business and promote to other
country. From that he try to open the first premise café Secret Recipe
established in SS2 Petaling Jaya . At first , he did not have enough capital to
advertise on first outlet , then his try to conduct marketing by offering free
coffee . when he do that her café get a celebrate from other people. He cake
get a known from public when her join one competition and her cake get a first
winner, after he win at that competition her cake
was popular and range up to foster trust and consumer confident in the her
brand cake. Secret Recipe encouraging developments have
given Steven idea to franchise the brand. He also handed the confidence to
anyone who meets the criteria for joining the franchise Secret Recipe and now
her cafe there are about 200 outlets across the country. His intention to open an
outlet in Orchard Road lost because of brand Malaysia underestimated from
another country them think branded Malaysian is a low profit. But he did not
give up and tried in other areas, and now her premises now reaching out to
China, Australia, the Philippines, Thailand, Brunei, Indonesia and several more
countries to lift the Malaysian brands. He earnestly ensure the brands
Malaysian Halal Certificate let it carry anywhere because of the trust he
opened halal food industry is very broad for explored. Muslims there anywhere
to enjoy in addition to the non-Muslims who also believe in hygiene products
Secret Recipe besides the quality of the meals. Steven Lim was have a open culture
characterized as he traced the lack of
something in a food business and strive to create a new concept that can be
adapted to all levels of society on a global basis around the world.
Outcome Oriented
Company
: Noor Arfa Pengasas
Batik
Founder : Wan Mohd Ariffin Wan Long
Definition : An outcome orientation – where “what
matter” is the outcome, whether you win or lose or achieve a certain target is
presumably contrasted with something like a process orientation, where the
focus is on the way you play or perform.
Explanation : Wan Mohd Ariffin Long are founder of
Noor Arfa Batik. He are entrepreneurship that design the batik in Terengganu.
Wan Mohd Ariffin Long start he business in lates 80s. when he wife so interest
in batik industries, so he resign from work and start the business of batik in Terengganu
because Terengganu are state of batik industrial countries. He always
conducting and update the product for customer and batik market to make sure he
batik always in good quality. He always meke improvement result on quality
batik to make sure the product in customer demand. It show that he had a clear
outcome oriented, he willing to quit her work to start a business. He also
willing to resign and start a business because his wife so hardly interest on
batik. Wan Mohd Ariffin Long have clear goal to make he business successful.
Team Oriented
Company : Google Inc.
Founder : Larry Page and Sergey Brin
Definition : A group of people work together in organization. In business, they
play a role of teamwork and collaboration can increases efficiency and
effective in business. When a team or group of people are formed, that can be
create many type of idea to make innovation for achieve goal in business.
Finally, entrepreneur must be teamwork and collaboration to develop business
successfully. If entrepreneur want successful, must be have powerful and high
performer team who help business.
Explanation : Larry
Page and Sergey Brin are founder in Google. Inc on 1998. Google.Inc is an
American Multinational Technology Company which provide internet services and
products in business. Larry Page and Sergey Brin are PhD students at Stanford
University. They have team of employers help them to operate business
activities such as financial, operation, marketing, administrate and human
resources. But, Larry Page and Sergey Brin mostly focus on operation
activities. This is because operation activities can help them earn more money
to increase income company. So that, their team of employers have work together
to create more Google application such as email (Gmail), cloud storage service (Google
Drive), office suite (Google Docs), social networking service (Google+) and web
browsing (Google Chrome). In same time, they also have collaborate to create
more Google application in android for mobile phone such as Google Map,
Google+, Gmail and Google Play Store. Finally, their Google application
successfully attract more customer to use it and also successfully achieve goal
in their business. In conclusion, Larry Page and Sergey Brin are team oriented
characteristic of entrepreneur because they have team of employers willing help
them to achieve goal in business.
Proactive
Company : PUBLIC Bank Bhd
Founder : Tan Sri Dr Teh Hong Piow
Definition : As entrepreneur want become proactive, they must be responsible and
self initiated behavior in the workplace. So that, entrepreneur should have
proactive behavior who are willing to start something, not being left behind
and also willing to put themselves in situations where they are personally held
responsible for the success or failure in business.
Explanation : Tan Sri Dato’ Sri Dr. Teh Hong Piow is
the Founder and the Chairman and a substantial shareholder of Public Bank, a
commercial bank listed on Malaysian stock exchange and the holding company of
the Bank. He has 65 years of experience in the banking and finance industry. He
was appointed a Non-Executive Director and the Chairman of Public Financial in
September 1991. He is also the Chairman of Public Bank (Hong Kong) and Public
Finance. He also holds directorships in several other companies in the Public
Bank Group. In recognition of his contributions to society and the economy, he
was conferred the Doctor of Laws (Honorary) from University of Malaya in 1989.
Tan Sri Dato’ Sri Dr. Teh Hong Piow he was have a proactive characteristic of
entrepreneurs, he was opening many
branch bank in whole Malaysia and he was
also opening branch bank in overseas such as he was opening banking system at
Hong Kong. He opening the banking system in another country because her want to
expand his business in whole country. He was also want people from another
country could known system banking in Public bank. His leadership has been notable, not just
because he embodied the highest standards of professional expertise, but also
because he never shied away from making difficult decisions and taking good
cognizance of economic realities. He implemented best banking practices in
Public Bank that would enable it to overcome one financial crisis after
another. Over the course of her career, what he have learnt is that success in
life does not hinge upon getting the top grades while in school. There are many
average scorers who go on to become highly successful in their careers. In the
working world, success is far more complex. Career go-getters need to go beyond
what has been taught in their formal school setting to find their path to
success.
